Coverart for item
The Resource Brand failures : the truth about the 100 biggest branding mistakes of all time, Matt Haig, (electronic resource)

Brand failures : the truth about the 100 biggest branding mistakes of all time, Matt Haig, (electronic resource)

Label
Brand failures : the truth about the 100 biggest branding mistakes of all time
Title
Brand failures
Title remainder
the truth about the 100 biggest branding mistakes of all time
Statement of responsibility
Matt Haig
Creator
Contributor
Subject
Genre
Language
eng
Cataloging source
TLC
http://library.link/vocab/creatorName
Haig, Matt
Dewey number
658.8/27
Index
index present
LC call number
HD69.B7
LC item number
H345 2011
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorName
  • OverDrive, Inc
  • eBiblioFile
http://library.link/vocab/subjectName
  • Branding (Marketing)
  • Brand loyalty
  • Brand choice
Label
Brand failures : the truth about the 100 biggest branding mistakes of all time, Matt Haig, (electronic resource)
Link
http://markham.lib.overdrive.com/ContentDetails.htm?ID=E3A80D54-FABD-4E6B-9397-F767A17BE5C4
Instantiates
Publication
Note
  • Rev. ed. of: Brand failures : the truth about the 100 biggest branding mistakes of all time. 2003
  • Electronic book
Control code
erc0000111668
Dimensions
unknown
Extent
1 online resource
Form of item
online
Isbn
9780749463007
Isbn Type
(electronic bk.)
Reproduction note
Electronic reproduction.
Sound
unknown sound
Specific material designation
remote
Stock number
E3A80D54-FABD-4E6B-9397-F767A17BE5C4
Label
Brand failures : the truth about the 100 biggest branding mistakes of all time, Matt Haig, (electronic resource)
Link
http://markham.lib.overdrive.com/ContentDetails.htm?ID=E3A80D54-FABD-4E6B-9397-F767A17BE5C4
Publication
Note
  • Rev. ed. of: Brand failures : the truth about the 100 biggest branding mistakes of all time. 2003
  • Electronic book
Control code
erc0000111668
Dimensions
unknown
Extent
1 online resource
Form of item
online
Isbn
9780749463007
Isbn Type
(electronic bk.)
Reproduction note
Electronic reproduction.
Sound
unknown sound
Specific material designation
remote
Stock number
E3A80D54-FABD-4E6B-9397-F767A17BE5C4

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